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Dibro Ltd is an abbreviated form for Dickinson
Bros, the three eldest brothers namely, Ewart Neville Dickinson, Harry
Osmond Dickinson and David Richard Dickinson whom started a printing
business in Moorfields, Liverpool in 1933. The main activity being the
printing of general business stationery and more especially the
‘Swan’ brand trading stamps which were sold to small grocers and
retail shops in Liverpool and outlying districts. The business was one
of the first printers in England to purchase an automated fast
Heidelberg printing press in 1935. At the outbreak of World War II the
brothers were seconded to the various armed forces for the war effort,
fortunately at about this time Denis Austin Dickinson the youngest
brother attended to the business for a short period before being called
for duty himself and during this period after a heavy bombing raid in
1941 when Moorfields was badly damaged, the business was moved into
Cheapside, Liverpool. Not long after this move their being no member of
the family to run the business it was leased to another notable
Liverpool printing business namely Samuel Hill & Reader their
premises in Church Street having been completely destroyed in the May
blitz of 1942.
In 1945 the brothers together with their younger
brother John Alexander Dickinson having returned from the services
realised that due to the shortage of raw materials and with Ewart
Dickinson having an engineering and inventive bent, to move away from
printing and make a future in manufacturing. The printing business was
sold to Elliot Bros & Yeoman Ltd and the proceeds used to purchase a
factory in Litherland from where we began making simple toys for
F.W.Woolworth Ltd. The toys were made from metal and involved over 70
metal powerpresses, spray painting and a full engineering toolroom. In
1953, the company became a limited company under the name of Dibro Ltd
employing over 200 people in three factories.
At about this time Denis Dickinson introduced the first plastic
injection moulding press, which started a move away from the traditional
metal pressings and were able to manufacture much safer toys and also to
manufacture products for other industries. In 1959 Thomas Ewart
Dickinson joined the company having previously served his time in the
metal finishing industry to set up a vacuum metallising facility to both
finish the new plastic toys being manufactured and also to provide a
service to other plastic product manufacturers. This lead to the
processing of plastic parts for such companies as Meccano Ltd for their
‘Dinky’ toys in 1960’s and during the 1970’s to the vacuum
metallising of bottle jigger caps for Teachers whisky and cosmetic caps
for Avon Cosmetics Ltd, Faberge Ltd and many more. During this period
the toy industry had changed from simple metal clockwork and toy guns
etc to more sophisticated toys which being labour intensive to
manufacture in the UK where now being imported from the Far East. The
metal presswork side of the business has now been phased out and today
the main activity is the manufacture of vacuum coated products. |